top of page

Unleashing Your Music: A Comprehensive Guide on How To Distribute Your Own Music

record player spinning a record


In today's digital age, aspiring musicians have more opportunities than ever to share their music with the world. Whether you're a budding artist or a seasoned performer, this guide will walk you through the essential steps to effectively distribute and promote your music.

  1. Create Quality Music The foundation of any successful music career is great music. Spend time refining your sound, experimenting with different styles, and perfecting your craft.

  2. Build Your Brand Define your unique style, image, and message. A strong brand helps you stand out in a crowded market and gives fans something to connect with.

  3. Record Professional-Quality Tracks Invest in quality recording equipment or studio time. Well-produced tracks have a better chance of catching the ear of listeners and industry professionals. Get your songs mixed & mastered to professional quality for your songs to stand-up to what is played on major radio.

  4. Choose the Right Distribution Platform Consider platforms like Spotify, Apple Music, YouTube, SoundCloud, and Bandcamp. Each has its own audience and benefits, so choose the ones that align with your target demographic. With BORN GENIUS Distro you can see your demographic, insights, core audience & more. Click here to distribute your music.

  5. Create a Compelling Online Presence Build a website and establish a presence on social media platforms like Instagram, Facebook, and Twitter. Regularly engage with your audience and share updates about your music.

  6. Utilize Streaming Services Maximize your presence on streaming platforms by optimizing your profiles, using eye-catching artwork, and creating engaging playlists that showcase your music.

  7. Collaborate with Influencers and Other Artists Collaborations can expose your music to new audiences. Partner with influencers or other musicians who align with your style and genre. Join the BORN GENIUS community.

  8. Leverage YouTube and Music Videos Create visually appealing music videos to accompany your tracks. YouTube is a powerful platform for reaching a broad audience.

  9. Engage with Your Fans Respond to comments, host Q&A sessions, and run contests to foster a sense of community among your followers.

  10. Pitch Your Music to Blogs and Playlists Reach out to music blogs, magazines, and curators of popular playlists. Getting featured can significantly boost your exposure. Submit your music to BORN GENIUS here.

  11. Perform Live (When Possible) Gigging is a great way to connect with fans and network with other musicians. Look for local venues or consider virtual performances.

  12. Utilize Email Marketing Build an email list to keep your fans updated on new releases, upcoming shows, and exclusive content.

  13. Protect Your Music Copyright your songs and consider registering with a performing rights organization to ensure you receive royalties for your work.

  14. Adapt and Learn Stay current with industry trends and be open to trying new strategies. Continuous learning and adaptation are crucial for long-term success.


Sharing your music with the world is an exhilarating journey that requires dedication, creativity, and strategic thinking. By following these steps and staying committed to your craft, you'll be well on your way to making a lasting impact in the music industry. By becoming a member of the BORN GENIUS community & mentorship program, we will give you guidance and put you in connection with other independent artists along your journey to grow (Iron Sharpens Iron). Remember, every successful artist started somewhere, so keep pushing forward and let your music shine!


Recent Posts

See All


bottom of page